Roche is thinking about selling prescription meds straight to you, skipping the usual pharmacy middlemen. Why? Because drug prices in the U.S. are wild, and this could mean cheaper meds for everyone—especially if you’re uninsured or just tired of insurance games. It’s like ordering your medicine online, possibly at a discount, just like you’d shop for sneakers. If more companies jump in, your next prescription refill could be as easy as online shopping—and maybe a lot less expensive. #Business #Industry #healthcare