American Eagle’s new ad with Sydney Sweeney is causing a stir—some love it, others say it’s tone-deaf. The campaign’s wordplay on “great jeans/genes” has people debating beauty standards and even referencing eugenics. AE says it’s just about the jeans, not genetics, and wants everyone to feel confident in their denim. Even Tesla jumped in with a cheeky tweet! Is this clever marketing or a major misstep? #Beauty #SydneySweeney #AmericanEagle