Cracker Barrel’s logo drama shakes up Tennessee

Cracker Barrel’s quick reversal on its new logo has everyone in Tennessee talking. After dropping its iconic “Old Timer” from the logo, the backlash was so intense that the company decided to bring it back just days later. Locals spotted CEO Julie Felss Masino dodging questions as she went about her day in Nashville, fueling even more debate. The failed rebrand cost the company over $100 million in market value, raising big questions about how much tradition matters to customers. Would you have kept the old logo or tried something new? #Business #EntrepreneurshipStartup #CrackerBarrel

Tennessee • 3 days ago

whatsthenews

ASAP!!!!!!!

Reply(4)

h mhuff

well complain if we want .god knows thats all ypu femocracts do .whine cry hate .we have a right to go against woke it's never worked and will never. Just like dei don't. we want old sign back and inside back .it's old looking for a reason old farmer store from home .and was goid foid at feasible price

Kingsport, TN

Reply(5)

Mick

Interesting she prefers Starbucks over Cracker Barrel for coffee and breakfast 🤔

Reply(1)

Sherry Lamay

Wonder if prices will go up to offset this huge mistake the CEO did!

Adrian, MI

Reply(11)

Scott Mercy

She needs to go ahead pack her boxes and go

Roanoke, VA

Frannyten

Reply(10)

Rebecca Hussak

Hope she’s on a call with the unemployment office!

Rutland, VT

Reply(1)

Sherry Badger

Don't forget, this isn't the first time cracker barrels . Has caused controversy. Don't forget about the rainbow rocking chairs. Even though the rainbow is supposed to be everyones. Certain groups has claimed it for their own.

Saint Augustine, FL

Reply(5)

Nick Neysari

She needs to go. Her support of LGBTQ and other woke garbage does not fit in with the CB crowd. I will not support the business until she’s gone.

Foley, AL

Guest with no filter

Not only did they lose market value of $140 million dollars, they wasted over $70 million dollars on paint and new furniture. Paint and new furniture that must be replaced by the original paint and decor. She needs to go

Perry park, KY

Reply(2)

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