Southwest ditched its famous free checked bags, hoping to cash in with new fees. But instead of boosting profits, the airline’s earnings actually nosedived by 42%! Turns out, customers weren’t thrilled about paying $35+ per bag, and many just bailed on booking. Even though Southwest’s stock is up (thanks to other changes like assigned seating), the bag fee move totally flopped. Sometimes, messing with a fan favorite really does backfire! #News #SouthwestAirlines #TravelNews