Hook 'em! The Texas Longhorns' 41-27 win over the Michigan Wolverines in the Cheez-It Citrus Bowl wasn't just a statement on the field—it was a ratings juggernaut. With 9.1 million tuning in (peaking at 15 million!), this non-CFP clash topped all other bowl games in viewership since 2019-20. Coach Sark nailed it: even outside the playoff, these rivalry games matter. Did the Longhorns' star power make the difference, or was it the Big Ten-SEC drama? #Sports #Football #Longhorns