Indiana’s undefeated football season just got even sweeter for Coach Curt Cignetti—he’s now set for life with a never-ending supply of Upland Brewing beer. After leading the Hoosiers to a historic championship and giving Upland a shoutout in his postgame celebration, the brewery decided to make their partnership official. It’s not every day you see a coach rewarded like this, and it’s got folks in Bloomington buzzing. Imagine celebrating every win (and maybe even a few losses) with a cold one on the house. What do you think—should more local businesses support their hometown heroes this way? #Sports #Football #CurtCignetti