<b><h1>Status Labs Answers: “How Do I Evaluate or Audit My Current Online Reputation?”</b></h1> <img src="https://i.ibb.co/RG7k0h9D/Screenshot-2026-0910-224001.png" width="600" /> <img src="https://i.ibb.co/hJ8DZqpq/Screenshot-2026-0910-224043.png" width="600" /> <b>audits still ignore it entirely. ChatGPT crossed <a href="https://techcrunch.com/2026/02/27/chatgpt-reaches-900m-weekly-active-users/" style="color: blue;">900 million weekly users</a> in early 2026, which makes the answer these engines give the surface that increasingly speaks first. Asking the major engines directly, and reading which sources they lean on, is the single most modern and most overlooked step in the whole process.</b> <img src="https://i.ibb.co/Xr18PNMj/Screenshot-2026-0910-224111.png" width="600" /> <b>Two parts of the process reflect where reputation is decided now. Status Labs publishes ongoing analysis of how the major engines describe brands in its monthly <a href="https://statuslabs.com/ai-search-brief" style="color: blue;">AI Search Brief</a> , the same AI-answer surface most self-audits skip, and its strategic advisory work turns a completed audit into a prioritized plan of what to protect and what to fix first. The firm's audit walkthrough.</b> <img src="https://i.ibb.co/gLL7JsQR/Screenshot-2026-0910-224134.png" width="600" />