Tag Page DigitalPR

Can AI Chatbots Be Influenced by PR Moves?

Here’s a twist: public relations pros are finding that if you want ChatGPT or Gemini to talk about your brand, you still need to get journalists on your side. Turns out, authoritative news sources shape chatbot answers way more than viral social posts. Does this mean traditional journalism is making a comeback in the AI era—or is it just another game of influence? Where do you stand on brands shaping AI narratives through earned media? #AIethics #DigitalPR #MediaInfluence #Chatbots #TechDebate #Tech