Tag Page Makeup

Rachel Martin

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What If Your Foundation Wasn’t Your Choice?

Ever wonder if your foundation actually suits you—or if it just suits the algorithm? Let’s be real: most of our “choices” are reactions to marketing, not reflections of personal need. Influencers, trends, celeb campaigns—they’re all part of a system designed to sell, not solve. Like in The Devil Wears Prada, when Miranda explains how a random sweater color was actually chosen by designers, buyers, and trend forecasters years in advance—you just didn’t know it. Same with base makeup. New “tech” gets launched (probiotic foundation, anyone?), hype builds, TikTok jumps in, and suddenly you’re wondering if you need it. But are you buying innovation—or just the illusion of it? Even that glassy “glow” everyone’s chasing? Real radiance comes from light scattering inside healthy skin, not oily highlighter sitting on top. We can’t escape the market. But we can ask better questions. And maybe—build our own rules. #beauty #makeup #ConsciousChoices

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Makeup That Survives 90°F Heat—Tested Daily in South China

Living in southern China means summer starts in May—and with 90°F heat and 80% humidity, staying polished is a real challenge. But I still want to step out looking refreshed, even for a grocery run. Here’s my sweat-tested, time-efficient hot weather routine: ☀️ Waterproof, high-SPF sunscreen – My final defense against sun and sweat. Lightweight, non-pilling, makeup-friendly. ✨ Tone-up cream – Applied strategically to the center of my face for brightness without looking ghostly. 🙃 Spot concealer only – Just enough to even out obvious spots. 🖊 Cream contour stick – Melts into skin, shapes my nose and under-eyes without patchiness. 🌸 Cool-toned cream blush – Brightens my face and cuts through that flushed, sweaty look. 🔒 Silky pressed powder – A thin veil to manage oil, not cake. 👁 Brow tint + pencil – Keeps things structured when I skip eye makeup. 🌟 Aegyo-sal pencil – Subtle highlight, not glitter. Underrated for long faces. 💄 Matte lipstick + setting spray – Finishes everything off. Even if it all melts (hey, it happens), at least it melts gracefully. #beauty #makeup #HeatproofMakeup

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lowejessica

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The Makeup I Kept Reaching for All Year

This year, something shifted. I began wearing makeup not for occasions, but for myself. Even on quiet days, I’d do a full face just to grab coffee or walk around the block. It wasn’t about impressing anyone—it just felt good to step out feeling like me, but shinier. That mindset gave me this account, and now, this post. So here they are—my top 10 products of the year. No sponsorships. Just love: • Suqqu & Dior Backstage eyeshadow palettes—effortless elegance in every swipe • CPB primer & Dior Forever Skin Glow foundation—flawless, never fake • CellFusion C sunscreen—lightweight protection I trust • Rare Beauty & Bobbi Brown highlighters—soft gleam, zero glitter bomb • Holika blush & Lilybyred underliner—small things, big face framing • Revecen single shadows—unexpected gems If you’re looking to build a beauty bag that makes you feel like the main character—even on quiet days—start here. #beauty #makeup #EverydayGlam

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lowejessica

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My Two Holy Grail Foundations—One’s Gone Forever 😭

I’ve tested a lot of foundations, but in 2024, only two made the permanent cut—one for summer, one for the rest of the year. ☀️ Summer: Amplitude Foundation (RIP 💔) Hands-down the best sweatproof base I’ve used. Last July, I was melting in 100°F heat in Shanghai, and this stuff stayed on like it had a grudge. Light yet covering, mousse-like texture, no caking, no patchiness. Just smooth, healthy skin—even after hours of sun and sweat. Too bad it’s discontinued… someone please clone it. 🍂 Fall–Spring: Haus Labs Triclone Foundation This one’s my weekday savior. Super blendable, weightless, and somehow makes my dry-prone skin look airbrushed. It lasts 8+ hours with zero weird oxidation, no flaking around the nose, and doesn’t melt under blue-light stress. I don’t even miss concealer most days. It just works—like your face, but smoother, calmer, and office-proof. If it ever gets discontinued, I’m hoarding. #beauty #makeup #FoundationFavorites

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lowejessica

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I Didn’t Mean to Be an Hourglass Girlie…

I’ve been cutting back on products lately—and somehow, Hourglass has quietly taken over half my makeup bag. These three? Practically part of my DNA now. 1️⃣ Vanish Concealer in Birch (on my 2nd one!): My fine-line eraser. A friend made me try it two years ago and I never looked back. It smooths out smile lines and under-eyes like magic. I dab it with fingers in my tear trough—hydrating, subtly glowy, and NEVER creases. Even held up after 12 hours at Disney. Panic if I don’t see it in my bag. Bonus: I found it at Sam’s Club—cheaper than my old reseller and authentic. Yes, I stocked up. 2️⃣ Ambient Edit Palette (aka: my broken baby 💔): A 520 gift from my bestie. One palette = blush, highlight, setting powder, contour. That pink blush? Snatches my cheeks. The champagne highlight? Hello, glass nose. It’s my travel ride-or-die. 3️⃣ Shade 125 Lipstick (rosy nude heaven): Perfect for bare-face days. Blurs lip flakes, looks effortless. My year-round MVP. #beauty #makeup #MakeupBagEssentials

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ericwagner

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Yes, My Face Shape Changes with the Camera

Since last November, I’ve been teaching myself makeup after work every night—religiously. I tried a dozen looks, but guess what finally clicked? Low-saturation tones. Way better for my round-square face. If you know, you know: front cam gives snatched V-face, back cam serves hot pancake. It’s a special kind of facial sorcery only we round-face folks understand. 😂 Here are my go-to tricks for looking good even when someone else takes the pic: 1️⃣ Shrink the white space. Our features sit close together, which leaves more blank areas = wider-looking face. So contour smartly and fill that space! 2️⃣ Brighten the inner face. Flat face? Same. Add light to the center and suddenly—cheekbones, angles, dimension. 3️⃣ Stick to soft tones. Too many colors can overwhelm a round face. One or two muted shades > rainbow experiment. Hope this helps my fellow round-faced sisters out there! #beauty #makeup #RoundFaceTips

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ericwagner

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Cool, Deep, and Unbothered: My Favorite Summer Look

Some faces were made for soft pastels. Mine? Not so much. If you’ve got cooler undertones and deeper skin—think taupe-beige or wheat-toned with zero warmth—this look might be your summer soulmate. Pair it with dark brown or black-brown hair, deep-set dark eyes, and that naturally high-contrast vibe. I go matte with the base—cool-toned, nothing too bright. Glossy dewy finishes? Love them… on other people. For the eyes, I live in shades like dusty rose, cool brown, even smoky plum. Think: smudged liner in espresso or black that adds depth, not drama. Blush? We’re talking berry tones—nothing pale, everything polished. Lipstick stays bold: matte mulberry, brick red, or a good wine-stain velvet. Style-wise? Deep navy, oxblood, forest green, charcoal gray—anything with mood. It’s smart, sharp, and cool without trying too hard. Basically, the kind of summer that wears sunglasses inside and doesn’t explain why. #beauty #makeup #CoolToneGlam

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How I Do Soft Glam for Monolids

If you’ve got monolids and love that effortless Korean makeup look, here’s how I usually approach it: First—brows. Keep them soft and straight. No high arches, no sharp tails. Think gentle, like you’re drawing with a whisper. Next, eyeshadow. I lean toward muted tones—peachy pinks, rose-beiges. Nothing too deep, except a hint of brown right at the lash line and under the eyes for depth. Biggest tip? Focus on the feel of the aegyo-sal—not sparkle. You want that soft, cushiony vibe under the eyes, like you just laughed a little. As for liner, keep it clean and tight. No wings, no smudges. And lashes? Defined, not dramatic. I separate every lash like it’s an art project. Skip the lower lashes unless they’re naturally visible. The goal isn’t to change the eye—it’s to frame it like a favorite photo. #beauty #makeup #MonolidMakeupTips

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beverlymills

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Makeup Isn’t a Fix. It’s a Playground.

Here’s my take: makeup is personal. If you love it, make it yours. Don’t shrink it down to “daily,” “office-safe,” or “what’s trending.” Trends are fun, sure. But they’re not gospel. Just because something’s popular doesn’t mean it suits you—or that you even like it. Trust your own taste. Forget “too bold,” “too dark,” “makes you look tanned.” Who cares? Once you stop outsourcing your self-worth to internet comments, try everything. Practice. Play. Ignore techniques that feel clunky or don’t make sense. Some “viral hacks” are just…bad. I like thick foundation. I like drama. That’s me. I don’t wear makeup to hide “flaws”—I don’t even believe I have flaws. My face isn’t a problem to fix. It’s a canvas I get to mess around with. So if you’re into perfection, go for it. But if you’re here to express, to experiment—you’re my kind of person. #beauty #makeup #YourFaceYourRules

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Elizabeth Phillips

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I Don’t Want to Make You ‘Flawless’

Here’s the truth: I don’t believe in makeup that hides you. I believe in makeup that sees you. Beauty, to me, isn’t about symmetry or filters. It’s when someone says, “You look beautiful,” not “You look different.” My job isn’t to turn you into someone else—it’s to bring out the most you version of you. Great skin? Should still look like skin. Great makeup? Should feel like you, but with extra sunlight. There’s a kind of makeup only you can wear best. It follows the shape of your face, the way your features move when you smile. That’s the magic. That’s the art. I don’t do trends. I do timeless. I want you to look at these photos ten years from now and still say, “That was me—and I looked amazing.” So to everyone who chooses me: thank you. I won’t let you down. #beauty #makeup #AuthenticGlow

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