Aaron Franklin isn’t opening another Franklin Barbecue, and that’s exactly why the magic stays alive in Austin. It’s not just about the brisket—it’s the years it takes to train his pit crew, the rare wood he uses, and the special way he sources his meat. Expanding would mean sacrificing the quality and unique vibe that made Franklin Barbecue the top BBQ spot in America. For locals, that long line isn’t just a wait—it’s part of the tradition. Would you trade the magic for more locations, or is the experience worth preserving? #Food #AustinEats #FranklinBarbecue